There is a belief that the average person only gets 15 minutes of fame. But how does that translate in the social media space?
Glad you asked. If you build a robust social media presence, you can create what I call the “it” factory. Going with the premise that content is king motto, any user can develop a following that will propel people to follow you and take action.
Here are just some of the ways to do that:
Be the expert:
if you are writing on a subject, then make damn sure you know about it. Define examples of your work and how it relates to the subject matter. Give examples. For instance, I have been working with an author named JD Trafford. He came to me to help build him an online presence. In a very short period, we have built him a strong Facebook following, a new website, and an ability for him to make connections with his readers. And it’s working!
One blog or one youtube video isn’t enough. Be consistent and continually give your readers something to read about. By doing so, your online credibility rises.
People want to hear from someone who knows what they’re talking about. Don’t be wishy-washy. If you know about something, write with confidence. People will take notice and continue to read. Even if you say something controversial, say so with bravado. Be resilient in what you are trying to say.
Being famous on social media is not about lying, or saying things that aren’t true. It’s not about pretending to be someone you’re not. It’s about being your true self and being confident while you do it.
The result will be you will soon create a powerful online social media following.